What is WordPress?
WordPress is an open-source CMS (content management system) used to make websites from blogs to e-commerce stores, although, it was originally designed to support blogging and online publishing.
WordPress is used by ~30% of all websites
Around 30% of all websites on the Internet use WordPress. That number is astounding if you think about it. More than one in every four websites that you encounter are using WordPress. There’s a reason all those sites choose WordPress, too! And that’s kind of what this post is about.
% of all websites using WordPress
WordPress dominates the content management system market, with ~60% market share
That means not only is WordPress popular for all websites, it’s especially popular for websites with a pre-built content management system. The next closest competitor – Joomla with 6.8% – doesn’t even come close to matching WordPress.
How popular WordPress is in the CMS market
WordPress is multilingual
Not a native English speaker? No worries! The WordPress translation team has translated WordPress into 169 different languages.
Beyoncé uses WordPress
While plenty of small websites use WordPress, you can also find tons of big brands using WordPress. You’ll find huge companies like Sony Music and Mercedes Benz, publishers like BBC America and Reuters, and universities like Harvard University and the University of Washington.
Some of the notable brands already using WordPress:
WordPress is hugely extensible
When creating a website using WP, you can choose from a huge ecosystem of themes and plugins; there are over 50,000 plugins and 5,000+ themes to choose from. It is also possible, if you have the programming knowledge, to adapt and/or create custom themes and templates, for something a little more personalized and complex.
Flexibility
You can use WordPress for everything from creating an eCommerce store to launching a local directory like Yelp to building a social network and lots more. It also allows for manipulation of content for the owners. It gives them the power to change things around and add/remove content at their will – without knowledge of any programming languages.
SEO Friendly
WordPress has a built-in feature of the content management system that makes it ideal for Google indexing. There are also some plugins that help your SEO further. WP is just the best choice you have for a SEO friendly website that ranks fast.
Social Integration
If you have a popular and active social media following, WP allows for easy integration with social platforms, so you can constantly provide fresh content and stay in touch with your network and audience.
WordPress isn’t just for websites anymore
WordPress has made its REST API a massive focus lately, which opens up the door for developers to create all kinds of interesting apps based on WordPress. Going forward, you’ll be able to use all of your WordPress content in new and interesting ways.
WordPress connects with your favorite third-party tools
With WordPress, you can still use your favorite email marketing service, payment gateways, and more. Thanks to its huge number of plugins, you can hook WordPress up to most popular third-party website services nowadays.
WordPress is responsive
Mobile Internet browsing is huge nowadays, which is why it’s essential that your website looks great on all devices – not just computers. Every modern WordPress theme supports something called responsive design, which means that your WordPress site automatically scales to look great on every device. Especially in today’s technological climate, people use and check their phone on average more than 30 times a day.
23% of the top 10k sites use WordPress
Let’s dive back into stats for one second because this one is interesting. While WordPress has a dominant overall market share, it’s also used by a hefty chunk of top-tier sites as well. 23%, a plurality, of the top 10,000 most-trafficked sites in the world run on WordPress. No other content management system comes close.
WordPress loads quickly…if you configure it right
How quickly your site loads affects everything from how much your visitors enjoy it to how likely they are to purchase anything from it.
As long as you put in place the proper speed optimization, including choosing a fast WordPress theme, WordPress loads quickly.
It’s more than possible to achieve page load times under one second using WordPress.
WordPress makes creating your post as easy as typing in Word
If you can create a text document in Microsoft Word, you can create a formatted post in WordPress. Forget complicated code – formatting your text in WordPress is as easy as clicking a few buttons, just like your favorite text editor. At BumbleFish Design we help you to get used to its interface, so in no time you will be able to write your beautiful blogs.
So, if you’re looking to get a website created or want to re-vamp your current site, WordPress is definitely the first option you should be looking at.
Here at BumbleFish Design, we have extensive experience in creating websites using WordPress, from blogs to complex e-commerce solutions. If you’re looking to get your website re-created or if you haven’t got one yet and would like to inquire about getting one created, visit our Branding & Website Design page here to find out more. Alternatively, you can send us a message here.
